Engage
Dev Shah
← Stories
Micro-SaaSiOS / App StorePocket Deals #1 · May 2024

Pocket Deals #1: A $15K Micro-SaaS Supporting Children with Autism

Breaking down a niche iOS app offering visual schedules, gentle alarms, and step-by-step guidance — listed at a $15,000 asking price.
May 17, 2024

Yo guys, sorry for the fat break I’ve taken from the newsletter! Will be sharing deals more often and launching some paid services related to buying businesses.

I’d love to hear from you guys so feel free to reply to this email. Today’s bizness breakdown is a unique startup that offers tools and support for children with autism.

Asking price = $15,000 (2.6x profit and 2.5x revenue)

Acquisition snapshot for iOS autism support app: $15,000 asking price, 2.5x revenue multiple, ~100% profit margin

The Business

This startup has developed an app that serves as a stable ecosystem for children with autism. It provides a range of tools including visual schedules, soft alarms, timers, and step-by-step guidance. These tools are designed to help children with autism stay calm, focused, and learn effectively — regardless of their developmental delay.

The startup follows a B2C model, selling its tools and services via the App Store. The app has been designed to comply with the latest iOS updates, ensuring compatibility and reliability.

The Numbers

In the last 12 months, the startup has generated $6,000 in revenue with a profit of $6,000 — effectively 100% margins. In the previous month alone, it achieved $480 in revenue, resulting in a profit of $475.

The numbers at a glance: $6,000 annual revenue and profit, $480 monthly revenue, $475 monthly profit

Pros of Investing

Cons of Investing

Pocket Deals #1 deal scorecard: margins, valuation, defensibility, and growth potential

Overall Analysis

This startup offers a unique and valuable solution for children with autism and their caregivers. With a proven track record and a comprehensive set of tools, it has the potential for further growth and expansion. However, due to its specific target market and limited team size, careful consideration should be given to marketing strategies and resource allocation.

The 100% profit margins mean every dollar of growth drops straight to the bottom line. The question is not whether the product works — it is whether the next owner can find the audience.

$15K
Asking Price
2.5x
Revenue Multiple
$6K
Annual Revenue
~100%
Profit Margin
Would you buy this business or nah?